Monthly Archives: March 2011

There She Was Just a-walkin’ Down the Street

While walking back from class one day, I counted and observed nonprofit advertisements. I was shocked. Numerous students were wearing shirts sporting non-profit organizations such as Invisible Children, PETA, and The Susan G. Komen Breast Cancer Foundation. Also, there were … Continue reading

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Lending a Helping Hand

Many advertising agencies have stepped up to the plate in regards to helping out the nonprofits. Ad Council has created this list in order to thank the agencies listed below for their help creating. ArnoldNY BBDO, Atlanta, New York Burrell … Continue reading

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Non-profit Video Awards

See3 Communications and YouTube have graciously sponsored a nonprofit video awards competition. This not only allows for recognition of those doing great advertising for nonprofits, but it also encourages those to compose great advertising for nonprofits in the first place. … Continue reading

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I “Like” Nonprofits

16,809 Facebook users like the group on Facebook titled “Nonprofit Organizations.” This group has an audience of 16,809 members wanting information on any nonprofit in the world. This audience desires to help, fund, and support nonprofits. Jackpot. In addition to … Continue reading

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Don’t Take Free Candy from Strangers, Don’t Take Free Ads from Big Agencies

Beware of big advertising agencies seeking to gain prestige and awards through offering free advertising to nonprofits. For example, the advertisement created by DDB Brasil for World Wildlife Fund. (Fox, 2009) This ad, pictured above, references a natural occurrence, a … Continue reading

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Lost a Leg, or Lost an Appetite?

This creative endeavor by Publicis Mojo, Auckland for the Campaign Against Landmines in New Zealand has taken nonprofit advertising to a whole new level. In New Zealand, these packets of ketchup were used in restaurants around the country. People actually … Continue reading

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Save the Bluefin Tuna!

Can nonprofit advertising save a species? The Sea Shepherd Conservation Society thinks so. They created a series of advertisements utilizing images of panda bears where one would typically find tuna fish. One endangered species is replaced by another species with … Continue reading

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