The low budget of a nonprofit organization is limiting.
In this case, the nobility of many non-profits has evoked the I Wear Your Shirt foundation to donate 11 calendar days toward nominated non-profit organizations.
The media attention I Wear Your Shirt received through this gracious offer wasn’t too bad either.
Typically, you can “Buy a Day” and “You get five people creating content on your day. That’s five unique/fun/creative YouTube videos, five live video shows on Ustream (3 hours of streaming), five to fifteen photos and all of this content is shared to our five Facebook and Twitter profiles.” (IWYS)
I Wear Your Shirt has increased sales up to 400% with a focus on social media exposure.
What a cool opportunity for non-profits to have their cause advertised within their budgets.
IWYS. (2011, January 29). 2011 Plans for Non-Profit Organizations on IWearYourShirt.com [Video file]. Retrieved from YouTube database.